Lilly Pulitzer, the iconic Palm Beach-inspired fashion brand, announced its collaboration with Moke America, the reinvented classic cruiser from the '60s synonymous with happy vibes, to introduce the ultimate resort vehicle, arriving in seaside towns this summer just in time to kick off Lilly's 65th anniversary celebration in 2024.
In a sunny fusion of fashion and function, this electric Low Speed Vehicle (LSV) features Lilly’s signature ‘Just Wing It’ print in a fresh pink and green color combination and dripping with novelty details, such as custom peony pink matching rims, steering wheel and gear shift, and fringe trim details. The environmentally conscious, fully street-legal Moke is perfect for the golf course, resort towns and gated communities, and it comes with a maximum speed of 25 MPH, a 40-mile range on a full charge, and a quick 8-hour recharge time. A longer-range lithium battery upgrade is also available.
Kicking off Lilly Pulitzer’s 65th year, this iconic collaboration with Moke America marks the brand’s third imprint on the automotive scene and is the first of several brand partnerships and collaborations with resort-inspired and Florida-based brands. This limited edition, collectible car embodies the bright, bold personality and courageous confidence of Lilly herself. Honoring her legacy for the next generation, the bespoke Moke will tour the country’s top resort destinations, making stops in Palm Beach, Naples, Charleston, the Hamptons, Watch Hill, Martha’s Vineyard, Nantucket and more throughout the sunniest months of 2024.
Lilly Pulitzer x Moke America kicks off a year of fun brand partnerships and collaborations with resort-inspired and Florida-based brands. “We are thrilled to offer such a fun eco-friendly car to our brand fans to celebrate the Anniversary,” said Lilly Pulitzer, CEO Michelle Kelly
With a $33,975 MSRP, the Lilly Pulitzer x Moke America car is made to order, offers zero emissions, is street legal on all roads 35 MPH or less, and can be enjoyed for personal and commercial use. Want to buy your paradise on wheels? For more information and purchasing details, please visit mokeamerica.com and select dealerships.
"We are honored to collaborate with Lilly Pulitzer on this special edition Moke,” said Todd Rome, founder and CEO of Moke America. “It’s a match made in heaven, as both brands celebrate resort culture and timeless chic. This special edition brings the sun-kissed designs and pastel colors Lilly Pulitzer is famous for to the Moke for the happiest electric ride.”
